Join us via Zoom Webinar to examine the historical and ongoing influence of the BBC on African broadcasting, tracing its colonial roots.
The Institute is delighted to host an online launch for the new book from former Fellow Dr Albert Sharra, with co-editors Jimmy Kainja and Dr Anthony Mavuto Gunde, which critically examines the historical and ongoing influence of the British Broadcasting Corporation (BBC) on African broadcasting, tracing its colonial roots through to its post-colonial legacy.
The book details how in the 1930s, the BBC established radio transmitter sites in East and Central Africa, thereby positioning itself as a model for broadcasting in British colonies and beyond. Grounded in a decolonial perspective, the book then explores the evolution of African radio structures, funding models, editorial policies and programming strategies. In the post-colonial era, the BBC continued to train, equip and support African broadcasters while maintaining a strong presence through African-focused programming. Some nations fully embraced the BBC model, while others developed hybrid broadcasting systems integrating British, local and transnational influences. Beyond historical analysis, the book interrogates the BBC’s enduring influence on African media, examining how contemporary local broadcasters negotiate, adapt or resist its legacy. A nuanced exploration of these dynamics provides critical insights into the intersection of colonial-era institutions and contemporary African media landscapes.
This volume, published by Routledge, will be an essential resource for scholars and researchers in media and communication studies, African studies and decolonial studies, offering a comprehensive understanding of the BBC’s role in shaping African broadcasting. For more information, titles of chapters and author biographies, please visit Routledge's website here.
Register to attend the online book launch at https://thebbclegacyinafrica.eventbrite.co.uk